MAX Refund
4 x 60 second TVCs reels, 14 x 30 second SM cutdowns
Client: MAX Refund
Max Refund is owned and operated by Tax Revolution AI Pty Ltd (TRAP). The Max Refund app and website are powered by TRAP’s innovative AI technology and backed by Access Accounting & Business Services Pty Ltd (AABS), a registered tax agent with more than 35 years of experience helping Australians maximise their tax refunds.
Similar to our GettaRide campaign, we were significantly involved in the entire production process from assisting with scriptwriting, to actor casting and rehearsals, and logistics consultation, helping create a tight but workable shooting schedule. The production featured a diverse cast and required multiple setups over the course of two days.
We had previously directed two of the actors, but this project involved new talent, which injected some fresh energy into the campaign. Luckily for all involved, their professionalism was of the highest standard and the overall collaboration made for seamless filming. Our crew also managed to capture some BTS from these shoot days, which you can view on our instagram account.
MAX Refund website:
